How to get sponsorship for your next big expedition or trip
In 2022 to early 23 I found myself in a unique position. I became a gatekeeper to the sports and outdoor industry. Not because I was a bigshot executive, but because I had the power to decide (with sign-off) which athlete trips we would sponsor while I worked for Equip – whose brands were Rab […]
Case Study – SEO Content for Rab
When I used to work in customer service at Rab, I used to look at the Rab blog and wonder why the SEO opportunity was missed. By this I mean, the blog focused on great stories from the team of athletes whom Rab supported but failed to create content that attracted more clicks on Google. […]
Case Study – Launching and growing a 15k Facebook Community
I always find myself undermining the amount of people who are joining UK Long Distance Hiking. It’s up there with some of the UK’s larger hiking Facebook groups, and also the 2nd largest UK focused long distance hiking group. I wanted to share a bit of background and a small case study on how I […]
Case Study – Launching and growing my own successful Outdoor Podcast
Digital Audit, Market Research, User Experience
Case Study – Omlet Live Webinar
Research, Print Design, Content Creation, Website Design
Whitbread Support Services
Research, Branding, Packaging, Ad Design, PPC Management
White Giant
Strategy | Content | Project Management | Creative Thinking